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Partners

Put your brand on the grid.

Race weekends and track days draw a focused, high-value audience. Packages from helmet sponsorship to full livery naming rights, with clear deliverables, and a paddock full of partner businesses to work with.

Return on investment

Who sees your brand.

Your logo goes on the car and the helmet: in front of the crowd at every race, on the race weekend stream, and at our track day sessions.

Racing at Silverstone, from the race stream.

18,000 views of the race weekend stream on YouTube

Source: YouTube view count for the race weekend live stream.

2,000 to 3,000 people at the circuit on race weekend

Source: Paddock Motor Racing estimate of spectators at the circuit across a race weekend.

27,168 live stream views of the races our car has been in this season, so far

Source: YouTube view counts for this season's race live streams, as of 1 October 2026 (Gary Paddock).

14 race and track events in 2026

Source: Paddock Motor Racing 2026 calendar.

Where your logo sits

Car and helmet.

The MX-5 Supercup from the front, with partner logos on the bonnet, doors and splitter
Bonnet, doors and front: partner logos on the MX-5 Supercup.
Two white helmets in full Harrington Brookshaw Jewellers livery, with Paddock Motor Racing logos on the visors
Full helmet sponsorship: Harrington Brookshaw Jewellers.
The race helmet from the side, with Millie Details, Jesse Digital, The Signature Store, G4CP Consulting and Paddock Motor Racing logos
Partner logos around the shell.

Partnership tiers

Helmet, Pit, Grid and Pole.

Four packages, priced per season. Clear deliverables, and no ambiguity about what your investment gets.

  • Helmet

    Partial or full helmet sponsorship

    From £50 per season

    • Track helmet, partial coverage: from £50
    • Track helmet, full coverage and bespoke design: £250
    • Race helmet, partial coverage: from £100
    • Seen at track day sessions and race weekends
    Talk about Helmet
  • Pit

    The starting point

    From £500 per season

    • Logo on rear quarter panel
    • Social media mention per race
    • 2 event tickets per event
    • Quarterly performance report
    • Passenger ride in race car
    Talk about Pit
  • Most popular

    Grid

    Visible every lap

    From £1,000 per season

    • Logo on side and bonnet
    • Branded race-day content package
    • 6 event tickets per event
    • Monthly social media coverage
    • Featured in season highlight reel
    • Passenger ride in race car
    • Option to drive the cars yourself
    Talk about Grid
  • Pole

    Title presence

    From £2,500 per season

    • Full livery naming rights
    • Bespoke content and video
    • 12 event tickets per event
    • Exclusive behind-the-scenes access
    • Title sponsor across all media
    • Annual strategy and brand review
    • Professional driver experience
    • Passenger ride with racing driver
    • Option to drive the cars yourself
    Talk about Pole

Where your branding will be seen

The season.

The car is at every race on the calendar, and the helmet comes to every track day session too.

Gary Paddock in a Paddock Motor Racing shirt, holding the partner-branded race helmet, with Nigel Mansell

26 September

VIP experience with Nigel Mansell

Gary with Nigel Mansell, partner helmet in hand.

  • Race

    Brands Hatch Indy

    MSVR Track Day Trophy, MSVR Track Day Championship

So far this year

  • Track day

    Goodwood

    Client Track Day

    Cars: Porsche Boxster, VW Golf GTI

  • Race

    Silverstone National

    BRSCC Production Cup, BRSCC Clubsport

  • Race

    Donington Park National

    MSVR Miata Trophy, MSVR Track Day Trophy, MSVR Track Day Championship

  • Track day

    Brands Hatch GP

    Sponsor Day

    Cars: Mazda MX-5 Supercup, Porsche Boxster, VW Golf GTI, Toyota GT86

  • Track day

    Brands Hatch Indy

    Travelers BA Away Day

    Cars: Mazda MX-5 Supercup, Porsche Boxster

  • Track day

    Brands Hatch Indy

    Client Track Day

    Cars: Mazda MX-5 Supercup

  • Race

    Silverstone GP

    BRSCC Clubsport

  • Race

    Silverstone GP

    MSVR Miata Trophy, MSVR Track Day Trophy

  • VIP event

    Reading

    VIP experience with Nigel Mansell

  • Track day

    Goodwood

    Performance track day

  • Track day

    Goodwood

    Lloyds of London track day

Questions

Questions.

How much does a partnership cost?
It depends on the tier and how much of the car you'd like, and there's a helmet sponsorship option if you'd like a smaller start. Tell us about your business and we'll send the prices for Pit, Grid, Pole and helmet sponsorship.
How long does a partnership run?
Usually a season, but it can be shorter or longer to suit you.
When does our logo go on the car?
Before the next round on the calendar. We'll need your logo as a vector file (SVG, EPS or PDF).
Can our staff or clients come to a race weekend?
Yes. Every tier includes event tickets, from 2 per event on Pit to 12 on Pole, and Grid and Pole partners can drive the cars themselves.
Can we use the photos and video in our own marketing?
Yes. Grid and Pole include race-day content made for you, and every partner can share photos of the car carrying their logo.

Put your brand on the grid.

Tell us about your business and what you want from a partnership, and we'll talk you through the tiers.

Call to enquire. We pick up.